New Delhi: Since the departure of many Chinese apps following a government of India decisin to ban them, many Indian players have been in a bid to either come up with new apps, or enlarge the reach of existing ones.
Tech startup Ordenado Labs has seen strong growth in usage of its indigenously developed app, Kaagaz Scanner, following the ban on Chinese apps, and is looking at expanding its user base to reach 15-20 million users over the next few months.
The company launched the document scanning app on June 14, just days before the Indian government on June 29banned 59 mobile apps with Chinese links, including the hugely popular CamScanner.
The government explained its decision that these apps prejudicial to sovereignty of the country.
"(The ban of) CamScanner has left a huge void for about 100 million users in India. We are of course targeting that number. It will be very difficult to achieve that number in one year but on a conservative side, we look to achieve at least 15-20 per cent of that market soon," Ordenado Labs co-founder Gaurav Shrishrimal told PTI.
Ordenado Labs - a startup founded in July 2019 is building a suite of artificial intelligence-powered utility tools to help users manage their day-to-day tasks seamlessly.
Kaagaz Scanner is the second product that has been developed by the company and it plans to bring more products in coming months.
Kaagaz Scanner, which has already crossed 1.2 million downloads on the Google Play Store, is an offline app for scanning documents.
The iOS version will be made available by the end of the year.
Asked about monetisation plans, Shrishrimal said the company is currently focussed on building a world-class scanning and storage app, and will be introducing a premium version in the future with extra data storage capacity, AI features such as auto document categorisation.
(With input from PTI)